My Men Expert: a consulting buddy that helps customers based on their personal profile.
– Skin analyser: with a simple interface, men can identify their skin type and add personal preferences.
– Products matcher, helping customers based on their personal profile.
– Interactive, if a consumer needs help, he can interact with L’oreal.
– Machine Learning, more data and feedback means better advice on the long term.
– Starter Kits, buy a kit or subscribe yourself to kit so that you never run out!